Mark’s 18 years as a member of the Wolters Kluwer marketing team deepened his experience with strategic planning, tactical execution, client management, and data analysis. Mark managed a wide portfolio including prominent society and proprietary medical and nursing journals as well as medical practice and allied health book and online products. Mark’s current role is to build product awareness and knowledge, generate prospects, and help clients understand target markets through surveys, qualitative research, product webinars, and competitive profiles and analysis.