KWF Consulting helped its client improve its prospect data for scholarly book reviews by building profiles of adopting faculty.

We helped build the needed profiles through interviews with faculty and department program deans and adopter surveys. The project helped the publisher ensure faculty is sent the most appropriate title for scholarly book reviews. We helped build the needed profiles through interviews with faculty and department program deans and adopter surveys.

KWF Consulting is a leading management consultancy serving the scholarly publishing community.

Whether you are looking for solutions involving strategy and innovation, publishing and operations, RFPs and contracts, market research and intelligence, sales and marketing, or executive and editor recruiting; you can count on us to help you reach your objectives. And if we happen not to have the necessary know-how, we will gladly tap our extensive network to find the resources you need.Meet Our Team