Strategic Analysis of Publishing Enterprise
KWF Consulting conducted a comprehensive strategic analysis over a two-year period of a major professional association with multiple publications serving a broad-based membership of clinicians…
New Product Development
KWF Consulting was engaged by a large international science publisher to develop new products, starting with a list of internally generated ideas. After initial meetings…
Identifying Key Revisions for New Edition of Textbook
For a new textbook edition, KWF Consulting conducted interviews with adopters and non-adopters who use competitor texts. The data gathered helped our client understand what…
Finding Contributors for New Textbook
For a client having trouble identifying willing authors, co-authors, reviewers, and/or contributors to a new textbook title, KWF Consulting developed a comprehensive list of qualified…
Increasing Quality Manuscript Submissions
Problem: The number and quality of submissions to the publisher’s major basic science journal are decreasing and the journal’s impact factor is declining. Research being…
Building Prospect List for Reviewing New Book Series
KWF Consulting helped its client improve its prospect data for scholarly book reviews by building profiles of adopting faculty. We helped build the needed profiles…
Online Simulation Program
One of our favorite programs to demonstrate is an online simulation program meant to teach healthcare students how to treat a patient. Students can use…
Medical Educational Webinar
For an organization that provides healthcare education training products, we organized and facilitated an educational webinar. The purpose was educational and promotional. In the end, the…
Global Institutional Sales and Marketing
The society earned tens of thousands of additional dollars and credited a subsequent increase in its journal’s impact factor to the increased usage concomitant with…
Emerging Market Analyses
KWF Consulting prepared an all-inclusive market analysis of India for a European-based publisher using custom research, along with contact outreach and internal reference resources. Information…
Evaluation of Institutional Sales Program
KWF Consulting was engaged by a large scientific society to evaluate the society’s site licensing operations and offer suggestions for improving efficiency and effectiveness with…