Member, Reader, Author Surveys | Industry Trends | Data Mining and Gap Analyses | Webinars and Focus Groups | Best Practices | Competitor Profiles | Stakeholder and Expert Interviews | Publishing Market Research

Thousands of in-depth interviews with stakeholders and opinion leaders, hundreds of representative panel discussions and statistically valid end-user surveys, hundreds more competitor and industry analyses, and dozens of papers and presentations on publishing trends and best practices­—­Multitudes of reasons for selecting KWF Consulting to conduct your publishing market research and help you determine your future direction.

  • Understand what your various constituencies need, value, think
  • Determine what others are doing
  • Identify and explore new business opportunities
  • Validate internal assumptions through data
  • Identify why something is happening and how to respond
  • Examine and resolve various business challenges
  • Determine the likelihood of new product or feature adoption
  • Inform upcoming publishing decisions

We craft the research question and objectives, establish the data gathering methods and sampling design, prepare the publishing market research instrument, collect and analyze the data, and offer evidence-based recommendations.

KWF Consulting is a leading management consultancy serving the scholarly publishing community.

Whether you are looking for solutions involving strategy and innovation, publishing and operations, RFPs and contracts, publishing market research and intelligence, sales and marketing, or executive and editor recruiting, you can count on us to help you reach your objectives. And if we happen not to have the necessary know-how, we will gladly tap our extensive network to find the resources you need.Meet Our Team